Uniformity
Setting the professional standard
Raising the Bar for Image in Transportation
You’ve probably already noticed that the way we look is different from most transportation companies. Years ago, Averitt was one of the first companies in the industry to have uniforms, raising the bar for the image of the professional driver. That tradition continues today. Why is our image important? Customers prefer to do business with professional-looking people.
All drivers, dock associates, and mechanics are required to wear uniform items. Every year, drivers and dock associates receive a uniform allotment that can be used toward the purchase of new uniform items. We call this our Uniformity program.
Iron is one of the most fundamental substances on Earth. On its own, it's strong, resilient. But when other elements are added under the proper conditions, it becomes steel. An alloy that's a thousand times stronger than iron alone. That same principle holds true for Abritt. Individually, we each have strengths, but our true power lies in our unity. It lies in the way we come together, in the way we combine our skills and talents to create the industry standard for performance and professionalism. It lies in the way we deliver innovative solutions for our customers day in and day out. And it lies in the way we support and uplift one another. The same way iron is tempered into something far stronger, our team is strengthened through our shared vision and commitment. From the warehouse to the loading dock, to the open road and beyond, we stand and work as a cohesive whole, exceeding expectations and delivering on our promises. Strength, resilience, unity. That's Averitt. Together, we're forged as one.
Associates receive an annual uniform allotment to help maintain our team's professional image. Eligible associates include:
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Full-time and part-time drivers
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Full-time and part-time dock associates
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Frontline leaders
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Operations managers
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Field OS&D associates
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Field W&R associates
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Driver support specialists
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Maintenance frontline leaders who are not on the rental program
First impressions are lasting impressions. Sometimes they’re the ONLY impression. Your image is an important factor in shaping the perceptions of our customers and the public. Customers will use providers that make them look good to their customers. Because of this, we want to always maintain a neat and professional appearance.
Clothing should be neat, clean, coordinated, and in good repair. Hats or clothing with another company’s logo are not allowed. We also have an online company store where you can purchase apparel, gifts, and collectibles.
Professional Grooming Standards
Facial hair is welcome at Averitt! Beards, mustaches, and goatees are allowed but must follow the ½-inch-long rule.
Tattoos are allowed if they are considered inconspicuous. Tattoos that are offensive and/or disturbing are prohibited. If your tattoos require covering, we offer an arm sleeve and/or long-sleeve shirt options.
Men’s hair should not extend below the collar. Hair must be a naturally occurring color. No green, purple, etc. No piercings.
Women’s hair must be neatly trimmed or pulled back. Earrings are permitted; however, hoops and dangling earrings may not be worn while handling freight. Excessive jewelry is not permitted.
Our associates are expected to comply with all image guidelines while on duty. Drivers are exempt from the image and uniform guidelines only when they are off duty and in the sleeper berth or outside of their vehicle at a non-customer location.
Leadership and corporate associates who are not subject to uniform requirements are expected to wear business professional clothing with the option of wearing items that they can purchase through our professional logo wear program.
From the Averitt blog:
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Over 20 Team: The Longevity of Our Associates
Averitt Careers: Feb 26, 2026
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From the Driver's Seat: 2026 Uniform Program - All New Things!
Averitt Careers: Feb 23, 2026
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